LAGERHAUS

OVERVIEW

This academic project for the Scandinavian interior brand Lagerhaus involved planning a creative social media campaign based on brand identity, target audience, and communication needs. Targeting young, trend-conscious decor lovers with a fun, relaxed tone, Lagerhaus currently struggles to reach consumers with its sustainability efforts. To solve this, the campaign activates the brand’s sustainability story across social channels by highlighting eco-friendly, recycled materials in a trendy way. The objective is to build trust in product quality, inspire everyday living, and drive conversions both online and in physical stores.

YEAR

2026

SERVICES

DIGITAL DESIGN

MOTION DESIGN

SOCIAL MEDIA STRATEGY


About the project

Problem

Challenge: Lagerhaus is currently failing to reach end customers with its sustainability work and lacks content that builds trust around quality. Their newly released sustainability report/story (currently on the web and LinkedIn) needs to be activated across additional social channels to satisfy target audience demand for eco-friendly options.

Objective: Drive conversions and sales online and in-store by inspiring a fun, effortless, and trendier everyday life.

Solution

Campaign Concept: Sustainable Autumn Cozy "Hållbart Höstmys"

The Solution: The purpose is to attract environmentally conscious home decor customers by concretely highlighting climate-aware and recycled materials, proving that season’s trendy autumn decor can actually be both affordable and climate-smart.

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LAGERHAUS

OVERVIEW

This academic project for the Scandinavian interior brand Lagerhaus involved planning a creative social media campaign based on brand identity, target audience, and communication needs. Targeting young, trend-conscious decor lovers with a fun, relaxed tone, Lagerhaus currently struggles to reach consumers with its sustainability efforts. To solve this, the campaign activates the brand’s sustainability story across social channels by highlighting eco-friendly, recycled materials in a trendy way. The objective is to build trust in product quality, inspire everyday living, and drive conversions both online and in physical stores.

YEAR

2026

SERVICES

DIGITAL DESIGN

MOTION DESIGN

SOCIAL MEDIA STRATEGY


About the project

Problem

Challenge: Lagerhaus is currently failing to reach end customers with its sustainability work and lacks content that builds trust around quality. Their newly released sustainability report/story (currently on the web and LinkedIn) needs to be activated across additional social channels to satisfy target audience demand for eco-friendly options.

Objective: Drive conversions and sales online and in-store by inspiring a fun, effortless, and trendier everyday life.

Solution

Campaign Concept: Sustainable Autumn Cozy "Hållbart Höstmys"

The Solution: The purpose is to attract environmentally conscious home decor customers by concretely highlighting climate-aware and recycled materials, proving that season’s trendy autumn decor can actually be both affordable and climate-smart.

Smooth Scroll
This will hide itself!

LAGERHAUS

OVERVIEW

This academic project for the Scandinavian interior brand Lagerhaus involved planning a creative social media campaign based on brand identity, target audience, and communication needs. Targeting young, trend-conscious decor lovers with a fun, relaxed tone, Lagerhaus currently struggles to reach consumers with its sustainability efforts. To solve this, the campaign activates the brand’s sustainability story across social channels by highlighting eco-friendly, recycled materials in a trendy way. The objective is to build trust in product quality, inspire everyday living, and drive conversions both online and in physical stores.

YEAR

2026

SERVICES

DIGITAL DESIGN

MOTION DESIGN

SOCIAL MEDIA STRATEGY


About the project

Problem

Challenge: Lagerhaus is currently failing to reach end customers with its sustainability work and lacks content that builds trust around quality. Their newly released sustainability report/story (currently on the web and LinkedIn) needs to be activated across additional social channels to satisfy target audience demand for eco-friendly options.

Objective: Drive conversions and sales online and in-store by inspiring a fun, effortless, and trendier everyday life.

Solution

Campaign Concept: Sustainable Autumn Cozy "Hållbart Höstmys"

The Solution: The purpose is to attract environmentally conscious home decor customers by concretely highlighting climate-aware and recycled materials, proving that season’s trendy autumn decor can actually be both affordable and climate-smart.

Smooth Scroll
This will hide itself!